A circuit breaker means nothing until you watch one fire.
Pick a failure. Here is the exact chain, in order, with who was told and when.
A circuit breaker means nothing until you watch one fire.
Pick a failure. Here is the exact chain, in order, with who was told and when.
Cost per lead crosses the ceiling on your target
The graph holds one definition of a lead, so the breach is measured against real leads rather than platform conversions.
The breaker fires before any further spend clears. The campaign is held rather than left running while someone looks into it.
You and your strategist get the same notice at the same time, with the threshold, the breach value, and the campaign named.
Your strategist brings a diagnosis and a recommendation. Restarting the campaign is not something the system can do for itself.
Spend stops in under a minute, you find out from us rather than from your own reporting a week later, and nothing restarts until a person decides it should.
Why a blocked action is logged like an executed one
A breaker that fires quietly is a breaker you cannot audit. Every block is written to the same append only log as every action, with the rule that stopped it, the team that asked, and the time it happened. You can read the things the system refused to do as easily as the things it did.
Put the team to work.
Book a performance audit. We will show you the guardrails, the roster, and the first three moves on your own account before you commit to anything.